BandLab makes it so easy to share your musical creations with your friends and those you are already connected to. But we also make it easy for you to reach a wider audience and get your music trending – it just takes a little bit of work.
Create a buzz
Creating a buzz about the music you create has always been important in building a fan base and holding its attention. BandLab watches out for this buzz building up around a track or artist by identifying which are getting the most listens and likes. We share these in our Trending Playlists and Featured Artists collections. You can find these in BandLab’s Explore section and on the BandLab official account’s collections.
If you make it into one of these collections, your creativity will be exposed to a large global audience, so it is a fantastic way to build up your profile and take your follower numbers to new heights. Create enough of an initial buzz to get noticed by BandLab. Build up a following that actively engages with you and your music. Here’s how.
Read more: Six tips on how to get your music heard
Post regularly
Make sure you post regularly to your feed. This keeps you at the forefront of your followers’ minds and will make them more likely to check out your posts, listen to your releases, and watch your live feeds. Also, be sure to encourage your followers to add your music to their own collections and playlists.
Follow others
One of the best ways to encourage people to follow you, especially when you’re starting to build an audience, is simply to follow them. And don’t just follow them. Say “Hi” and check out their music collections – hopefully, they’ll return the interest.
In particular, you should also seek out and follow other music creators, and take a positive interest in what they are doing. Listen to and like their tracks. Add them to your collection so that their tunes spread organically through your followers. Your fellow creators will do the same for you.
Collaborate
Be on the lookout for opportunities to collaborate with other creators, especially those with a healthy fanbase of their own. Introduce yourself to possible collaborators and fork their tunes to create your own interpretations of it. The more engaged you are with other music creators, the more your audiences will intermingle and grow, to mutual benefit.
Read more: Collaborations: Take your music to the next level
Preview upcoming releases
Preview upcoming releases to build up interest in a track before you let it loose to the world. This can give a big, sudden boost to your listens and likes, which is something that helps BandLab notice you to get you trending. You could post some teaser excerpts, or better still, do a live stream about how you created the track, including interviews with any musicians or producers you collaborated with. Even something as simple as a daily countdown post can be effective in building some curiosity and interest.
Be helpful, be positive
Include tips, tricks and other information in your feed that may be helpful to your fellow music creators. Keep an eye out for any questions or feedback coming through, and respond to this quickly and positively. By taking an interest in other BandLab users, you will find more taking an interest in you.
Read more: Seven features on BandLab Web you may not know about
Live stream
Creating shows and streaming performances is a fantastic way of building engagement with your audience. The more engaged your audience, the more likely they are to keep coming back for more. In turn, they’ll probably also add your music to their collections.
Read more: Five ways to make your live stream more engaging
Encourage sharing
Encourage your followers to add your music to their playlists and share your releases with their followers. The more you engage with these followers, the more likely they are to engage with you and get your tracks trending.
Read more: Six best practices to get into a Spotify playlist in 2020
